marketplace clout Archives - Big Green Purse https://www.newsite.biggreenpurse.com/tag/marketplace-clout/ The expert help you need to live the greener, healthier life you want. Mon, 05 Nov 2007 14:53:23 +0000 en-US hourly 1 https://wordpress.org/?v=6.7.2 GUEST POST: Another “One in a Million” Makes a Difference https://www.newsite.biggreenpurse.com/guest-post-anot/ https://www.newsite.biggreenpurse.com/guest-post-anot/#respond Mon, 05 Nov 2007 14:53:23 +0000 https://www.newsite.biggreenpurse.com/guest-post-anot/ “Diane, Just writing to let you know that my morning routine now consists of Organic Raisin Bran, Free trade, organic, shade grown coffee and organic soy milk. The last time I tallied the cost over the course of a year’s consumption, it was around $650 for this household.  I started my swap out with Kellogg …

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Mhunt_2 Diane, Just writing to let you know that my morning routine now consists of Organic Raisin Bran, Free trade, organic, shade grown coffee and organic soy milk. The last time I tallied the cost over the course of a year’s consumption, it was around $650 for this household. 

I started my swap out with Kellogg Organic Raisin Bran, but my corner store no longer carries it. The local Trader Joe’s picked up the slack with their Raisen Bran Clusters, which I actually like better than Kellogg’s (sorry Kellogg, you snoozed and lost). 

This weekend I also found a GREAT coffee bean, also at Trade Joe’s that doesn’t need cream to soften it. It’s their “Cafe Femenino,” which I picked up because the label described it as “bright, nutty and sweet” (and it tiz). What I read on the back of the can later has sealed the deal for all future purchasing. “[Cafe Fermenino]…is produced by an all women organization in a effort to offer the women of Peru a better life.”

What a great way to start each day. I support fair world trade, help women in Peru have a better life, keep the birdies of Peru happy as well, not to mention lowering my cholesterol while increasing my protein intake. Not a bad swap out at all.  On top of it, that new little morning habit reminds me of other “green” habits I could be creating.

I should probably write Trader Joe’s and thank them, but first, thank YOU for putting the swap out idea out there. I’d like to read what others are doing, too.”

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What a great example, Mary. Thanks for sharing – and for putting other inspiring suggestions on your own blog, www.inwomenwetrust.com.

Want to join Mary in switching to eco-friendly products? Get more information on the “One in a Million” campaign at BigGreenPurse.com.

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Be One in a Million https://www.newsite.biggreenpurse.com/be_one_in_a_mil/ https://www.newsite.biggreenpurse.com/be_one_in_a_mil/#comments Sun, 15 Apr 2007 17:44:00 +0000 https://www.newsite.biggreenpurse.com/be_one_in_a_mil/ How can we really make our money matter? One way is to focus our spending so that its power can be felt.  That’s what the Big Green Purse “One in a Million” campaign is all about. It’s encouraging one million women to intentionally shift at least $1,000 of their existing budget to environmentally-friendly products — …

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Wallet_money_2 How can we really make our money matter?

One way is to focus our spending so that its power can be felt.  That’s what the Big Green Purse “One in a Million” campaign is all about. It’s encouraging one million women to intentionally shift at least $1,000 of their existing budget to environmentally-friendly products — for a noticeable ONE BILLION DOLLAR IMPACT in the marketplace.

You can have the biggest influence by picking one commodity and shifting all $1,000 to it. Some of the most important options (and ones that should be readily available in your neighborhood, as well as on-line) include:

* organically, locally-grown food (to reduce pesticides)

* energy-efficient appliances (to stop global warming)

* phthalate-free cosmetics (to protect your health)

* fuel-efficient car (to save energy and clear the air)

* fairtrade, shade-grown coffee (to protect rainforests)

* non-toxic cleansers (to protect your health, reduce toxins)

Alternatively, you can spread your spending among the variety of eco-friendly products and services that you need to manage your household.  You’ll probably find that you’ll end up shifting far more than the initial $1,000 you pledge.

That would be effective because the key to getting literally the biggest bang for your buck is this: the more money you shift, the bigger impact you’ll have.

Ready to sign up? You can get a free Balance Sheet to help you get started when you join the Big Green Purse One in a Million Campaign.

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